“If your dreams don’t scare you, they aren’t big enough.”
Years ago when I started selling on Amazon, I didn’t have the slightest clue that my life would be so impacted by Amazon sellers. I am so lucky to have met such incredible people.
OK, so I didn’t want to sound like I’m giving an Oscars speech, but I want to give back to the community that has given me so much. I think that there are a few ways that I can do so: time, money, and coaching.
I want to bring you in on my latest project, which I am ambitiously calling, “The Million Dollar Case Study”.
In short, I am going to sell one million dollars in physical products via eCommerce. The best part is, I will document every step of the way.
In the end, we will donate all proceeds to a charity. It is going to be an amazing journey, and I want you to come along for the ride!
How We Will Get There
With the collaborative launch last year, we launched Jungle Stix—the bamboo marshmallow sticks that sold nearly $200k in the first year.
Here’s a snapshot of our sales (monthly) from January 1st, 2016 through February 1st, 2017. $203k in that time frame. I’ll take that!
That was a big success, and ultimately we raised more than $51k that we’ve donated to Doctors without Borders! Heck yeah, that was a win for all of us!
So how is this Million Dollar Case Study going to work?
Just a positive mindset!
Be excited to learn how to sell on Amazon FBA
The process is going to be very similar to what we did with Jungle Stix:
- Generate Product Ideas
- Find a Supplier
- Import the product
- Sell on Amazon
Of course, that is a very simplified overview, but don’t worry, I am going to share every detail of the journey.
What I think is more interesting this time around is the Amazon environment. As an ever-changing space, it is now more competitive, with more sophisticated sellers, and of course more customers as well!
There are a few wrinkles that we are going to be exploring this time around…
- Generate Sales Outside of Amazon: With our big hairy audacious goal of a million dollars in sales, we are going to have to squeeze sales from new channels. Specifically, I want to start a standalone website (we have one for Jungle Stix ) and try to generate sales from the site. I will dive into this a lot more soon, but I think that we can use a shopping cart solution (think Shopify), to put up our product and create more sales. There’s even a nifty little Shopify/Amazon integration to make the process even easier. More on that later…
- International Marketplaces: I think going forward, one of the gaping opportunities for sellers around the world will be leveraging Amazon’s expanding footprint in new countries. I have already spotted hundreds of opportunities in each of the new marketplaces that Jungle Scout now supports, including the UK, Canada, Mexico, France, Germany, and many more. I want to try selling products in these markets, which will be an interesting learning experience for everyone. And it will (hopefully) accelerate our progress towards a million dollars!
- Multiple Products: If you create a brand as we did with Jungle Creations (the parent brand) and Jungle Stix (the product, ie marshmallow sticks), you can generate incremental sales just under Amazon’s recommendation algorithm. So I am thinking that if I create a brand of complementary products, we can sell more on Amazon, and have a robust website to get more sales. Win-win!
This case study will help you
I am going to host webinars for every step of the process. Similar to the Jungle Stix case study, you will have “over-the-shoulder” access to follow me, so you can then use the same strategies and tactics that I have.
But this time around, I want this to be an immersive learning experience. That means I want you to follow along, and take action alongside me. So in theory, you would be launching your own products alongside me, in real-time.
Not sure exactly how to sell on Amazon, or what you will need to do? No problem, that’s the point! I will be putting together materials for each stage. Think of it as fun homework.
And voila, within a few months you too will have a profitable product listed on Amazon.
Sounds fun, right?! It will be, I guarantee it.
Who this course is for:
- Someone looking for Financial Freedom
- Passive Income